Gachiakuta
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Crunchyroll goes global with Gachiakuta

As one of the hottest new anime series this year, Crunchyroll has held events globally to build hype for Gachiakuta with its premiere earlier this week.

Gachiakuta
Rudo’s gloves recreated with recycled materials at Anime Expo in Los Angeles. Image courtesy of Crunchyroll.

This campaign, a partnership between Crunchyroll and the Gachiakuta Anime Production Committee, saw celebrations at Anime Expo in Los Angeles; Japan Expo in Paris, France; São Paulo, Brazil; Berlin, Germany; Mumbai, India; Rome, Italy; Mexico City, Mexico; and others.

Through World Connecting Graffiti, a series of murals across Tokyo, Los Angeles, Milan, Taipei, and Hong Kong, when all combined, spell out “Watch out world!” to rally fans towards Gachiakuta.

Gachiakuta
Mural spelling out “Watch Out World” in cities worldwide. Image courtesy of Crunchyroll.

Transit takeovers saw stations on Berlin’s U-Bahn, San Francisco MUNI buses and San Diego MTS trolleys wrapped in the series’ visual style for its premiere.

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Gachiakuta posters plastered throughout Mehringdamm Station in Berlin, Germany. Image courtesy of Crunchyroll.

Episode one of Gachiakuta is now streaming on Crunchyroll everywhere except Japan, China, Russia, Belarus, and South Korea. Episode two drops on Sunday, July 13th at 8:00 am PDT (11:00 am EDT), followed by new episodes every Saturday.

Crunchyroll provided a synopsis of Gachiakuta in a press release:

Crawl back from the abyss of Hell to change this lousy world. Gachiakuta follows Rudo, a young outcast falsely accused of murder and exiled into the wasteland known as the Pit. Facing monstrous Trash Beasts and a world stacked against him, Rudo must rise from the depths and challenge the power structures that discarded him.

Directed by Fumihiko Suganuma, staff also working on Gachiakuta include writer Hiroshi Seko, character designer Satoshi Ishino, music composer Taku Iwasaki, and animation production by Bones Film.

Gachiakuta, written and illustrated by Kei Urana with graffiti by Hideyoshi Andou, debuted February 16th, 2022 in Kodansha’s Weekly Shonen Magazine, with Kodansha USA handling the English-language release in both print and digital formats for readers across North America.

Source Crunchyroll press release

© Kei Urana, Hideyoshi Andou and KODANSHA/ “GACHIAKUTA” Production Committee

 

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